Welcome To Downtown South Boston

Spend the day visiting the wonderful shops in Downtown South Boston. Browse for hours in antique shops, get a haircut, select the perfect gift for someone special in specialty shops, take home a bouquet of flowers, furnish a home or wardrobe, do your banking, take a cardio kickboxing or yoga/pilates class, pick up the local newspaper and relax over a cup of cappuccino, grab a delicious lunch, try some creamy delicious gelato, or go to see a great show and pair it with a fabulous dinner at a AAA 3 Diamond Rated restaurant. Stroll the tree-lined streets, enjoy the Victorian architecture, and soak up the small town atmosphere. Whatever your pleasure, Downtown South Boston has it all!

South Boston Christmas Parade

Theme - "A Disco Christmas"

Saturday, December 2, 2016  |  5pm

South Boston Christmas Parade Winners

Church Floats
1st place - The Worship Center
2nd place - County Line Baptist Church
3rd place - Black Walnut Baptist Church

Non-Profit Floats
1st place - VA Squires Travel Baseball Teams
2nd place - Cluster Springs Cub Scouts #402
3rd place - Halifax Co. High School FFA

Business Floats
1st place - Strategic Heating & Air
2nd place - Essence of Movement Dance Studio
3rd place - Piedmont Credit Union

Best Antique Car - Buck Wilmouth, 1938 Plymouth Business Coupe

Best Dressed Dog - Diane Brown, with her Shih Tzu Bosco

Most Creative Use of Lights - The Worship Center

Best Themed - Essence of Movement Dance Studio

Trophies can be picked up at the Main Street Office at 432 Main Street


Sara Davis, Christmas Parade Coordinator, said,
"The entrants really stepped it up and put a lot of hard work and time into their float building this year and their enthusiasm showed in their work - the floats get more elaborate each year. The entries are always such a crowd pleaser and this year was no different! The entrants and the crowds enjoyed dancing in the streets to this year's theme!"

Please contact us with your theme suggestions at 434.575.4209 or info@downtownsobo.com. Next year's theme will be announced in July!

"A healthy, viable downtown is crucial to the economic health and civic pride of the entire community" - National Trust for Historic Preservation


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In The News


Our South Boston Town Manager is famous - his pic is in the current issue of Virginia Business.....congrats to KJ's Cake Creations for making this statewide magazine! We're rockin' and rollin' in Downtown South Boston!! 


Disco-Themed Parade Ushers in Holiday Season for South Boston 


South Boston Goes Disco for Parade 


Small Business Saturday Delivers Retail Boost 


Saving the Randolph Before Congress Acts 


With Tax Program on Chopping Block, Localities Grapple With What Loss Could Mean to Economy 


PHOTOS: Christmas Open House 


Spreading the Cheer Downtown 


Christmas Open House Returns to Downtown South Boston on Sunday Afternoon 


Marching Proudly to Honor Heroes 


Parade, Celebration Honors Veterans 


Photos: Trail of Treats in South Boston 


Getting a Jump on Halloween 


Coffee Shop Takes a Bow- With Bows 


Southern Plenty, SBDC and a Plan- A Recipe for Success 


South Boston Launching Trail of Treats 


250 vehicles cruise to SoBo 


Vehicles, crowds overwhelm Main Street for Cruz-In 


Southern Frills opens in downtown South Boston 


Downtown South Boston Cruz-In debuts Oct. 14 


Southern Frills cuts ribbon, celebrates opening 


Harvest Fest packs a crowd 


Boutique hotel on the way to downtown South Boston 


Perfect fall weather draws huge turnout for Harvest Festival 


So Bo gets $600,000 in tobacco money for hotel redevelopment 


KJ's Cake Creations to host grand opening Sept. 9 in South Boston 


In South Boston, more than bricks and mortar 


More successes touted downtown 


Signs help tell story as uptick in activity seen in South Boston 


Hot Dog Days of Summer at SoBo Farmers Market 


South Boston Farmers Market hosts Community Cookout 


Disco to make triumphant return at SoBo Christmas Parade Dec. 2 


South Boston Christmas Parade goes disco 

Manager envisions more than produce sales for South Boston market 


Sweet Cee's joins new shops downtown 


Sweet Cee's third SoBo StartUp! business to open 


South Boston celebrates the Fourth of July with a bang 

Click here to view more news items!


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